http://www.bbdirect.com/blog Tue, 20 Dec 2011 19:11:21 +0000 en hourly 1 http://wordpress.org/?v=3.1.4 http://www.bbdirect.com/blog/archives/mailing-list-accuracy.php http://www.bbdirect.com/blog/archives/mailing-list-accuracy.php#comments Tue, 09 Dec 2008 23:09:29 +0000 Brian http://www.bbdirect.com/blog/?p=56 No matter how well the mailing list originated, there will always be a number of inaccuracies with every mailing list. So when a list broker says their list is updated every 30 days, what exactly does that mean?  How do deceased records remain on a file for years?  Is income range accurate?  Why is it that the list isn’t 100% deliverable? The above questions cause a great many mailers concern.  The simple fact is that no one list is entirely perfect at any given time and there are multiple reasons...]]> http://www.bbdirect.com/blog/archives/mailing-list-accuracy.php/feed 0