http://www.bbdirect.com/blog Tue, 20 Dec 2011 19:11:21 +0000 en hourly 1 http://wordpress.org/?v=3.1.4 http://www.bbdirect.com/blog/archives/during-a-recession-smart-small-businesses-take-marketing-lessons-from-their-bigger-peers.php http://www.bbdirect.com/blog/archives/during-a-recession-smart-small-businesses-take-marketing-lessons-from-their-bigger-peers.php#comments Wed, 04 Mar 2009 15:48:51 +0000 Brian http://www.bbdirect.com/blog/?p=264 The Small Business Association reports that 4 out of 5 businesses go out of business within the first 2 years.  During a recession, the mortality rate of a new business is even greater.  The primary deficiency among smaller, newer businesses is that owners simply lack the experience and planning skills necessary to stay solvent.  For many, the only business management experience they possess is their own within those pain first 2 years.  But marketing lessons can be learned from others mistakes.  If you pay attention to the right competition, you’ll...]]> http://www.bbdirect.com/blog/archives/during-a-recession-smart-small-businesses-take-marketing-lessons-from-their-bigger-peers.php/feed 0