Micro-target the educational services market with BB Direct's Education Services Database. Unlike many educational based databases, our file enables marketers to extend their reach into both the Even Start Program and the Parents As Teachers Program. By having these education professionals made available for direct marketing purchases, special offer campaigning is more targeted and responsive.
Learn more about the Even Start and Parent As Teachers Programs and the selectability of BB Direct's Education Services Database. Below are both programs in brief detail:
Even Start Program
The Even Start Program is designed to help children at an early age, while assisting the parents on literacy training so that they can become more fully integrated into their own child’s educational development.
Parents as Teachers Program
The Parents As Teachers Program helps both organizations and professionals assist parents of younger children so that children are ready to embrace the learning experience.
Both programs are run and administered by highly specialized educators who require continual education. These individuals have different roles than the typical educator as they are much more involved with the parents of the young children. With this difference, products and services catering to this audience should be tailored with these specialties in mind.
While small in number, these organizations can be highly responsive to direct mail offers. This database enhanced with firmographic elements enables marketers to even further target their prospective customers.
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