Printers & Lettershops



Annual Commitment Pricing - Here's How!


There's no better way to say it.  The Printer and Mail Service Provider relationships are the backbone of BB Direct. We have more experience with this clientele segment than any other segment. Our custom reseller services continually changes as the industry changes to meet the demands of our largest customer base.

From online systems technology to consultation on any level of the sales process, BB Direct has grown faster within this client segment because we adhere to the fundamentals in a sales & marketing business.

If you're a reseller of mailing list data and incorporate database services into the fold of your product mix, we need to talk.





The Future of the USPS New Revenue Streams for the Direct Mail Professional

What becomes of the Printer and Mail Service Provider business in America.  Well, as it pertains to direct mail, printer and lettershop businesses can expect a number of factors that play into how what happens to their business.

For starters, let's look at the core challenge facing the USPS.  Primarily, as the population continues to grow, and more delivery points are added to mail routes, net new revenue is declining.  This is definitively a sad state of affairs.  Not only is the poor economy causing mailers to cut back on their direct marketing budget, new online platforms are boasting lower cost lead generation.

Whether you're a printer, mail service provider, specialty marketing firm, newspager, or list broker, diversification is key to staying nimble and profitable.

  • Supplimental Email
  • Database Enhancement and Hygiene
  • Alt Direct Marketing Integration






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