Residential Mail List
With Residential Mail List Data, Everyone Benefits
The top 3 reasons to use a residential mail list.
Postal Discount
Make no mistake, the number one benefit to using the Residential Mail List is the great postal discount. Direct mail marketers who use the Resident Occupant Mailing list know that doing so will provide for the greatest postal savings. Anytime you can save someone some time and money, they’ll pass the savings onto you. In this case, it’s the United States Postal Service. The saturation mailing list makes it easy for the carrier to do his or her job. Plus, the file is sorted in walk-sequence order which makes it doubly easy to deliver the mail.
Saturation
Because every delivery point is on the Residential Mail List, your campaign reaches everyone. For common interest items such as food, furniture, and flowers, the res occ mailing list is the way to go.
Low List Cost
Since most of the compilation work in any list is keeping it current, most of the cost for keeping the list updated is paying the supply chain. With the Residential Mail List, the only true cost is keeping track of carrier route boundaries. Since there’s no name information to keep track of or any selects requiring royalty payments, this file is managed at a fairly low cost.
If you’d like to learn more about how BB Direct can help you with your next direct mail campaign, schedule a no obligation candid talk about what we can do for you.
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