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Consumer Mailing List

Consumer Mailing List

View Fact Sheet

BB Direct’s Consumer Mailing List data can help you target consumers through key demographic and behavioral interest selects. It is easily accessible online, highly deliverable, and is the most comprehensive and accurate consumer database available. 

 

Our most popular consumer selects:

 

 Demographic Selects

 

Behavioral Interests

 

Life Event

 

Property Ownership

Age

 

Camping/Hiking

 

College Graduate

 

Dwelling Type

Children by Age

 

Cooking - Gourmet

 

Empty Nesters

 

Home Value

Education

 

Equestrian

 

Expectant Parent

 

Homeowner/Renter

Ethnicity

 

History/Military

 

Home Purchase

 

Lender Type

Gender

 

Home Improvement

 

Newlyweds

 

Length of Residence

Income

 

Snow Skiing

 

New Teen Driver

 

Loan Amount

Marital Status

 

Spectator-TV Sports

 

Recently Divorced

 

Purchase Amount

Religion

 

Woodworking

 

Travel/Vacation

 

Year Built

and many more

 

and many more

 

and many more

 

and many more

 

Our team can help you maximize campaign response by customizing your communication to key segments of the population, rather than to the masses.

 

Precise Audience Targeting: Step-by-Step

 

STEP 1 - Identify Your Geo-market Territory

 

Building a consumer list starts with identifying the relevant geographic market. This territory may be a cluster of zip codes and carrier routes or a radius surrounding multiple store locations.  You can also identify the market footprint by creating natural boundaries that include neighborhoods or by the using population densities for service delivery efficiency. Consider the address location of your existing customers in building your market boundaries.

 

STEP 2 - Consumer Market Profiling Describes Your Audience

 

Start by building a demographic profile of the population within your market territory. Understanding your ideal prospects potential, as well as the surrounding community and influencers will gift insight into crafting your message and some foresight into how it will be perceived as well. The Consumer Database allows marketers to use profile intelligence to formulate better brand positioning. The wide variety of available selects also allows users to test multiple offers to the same consumer base of one segment of the population, or test the same offer to a variety of audience segment subsets.

 

STEP 3 - Build Your Consumer Mailing List:  At the Last Minute

 

BB Direct offers both online and offline tools that allow you to build your list from scratch and order it in minutes. Because our Consumer Mailing List is accessible through our online list count and order system, BBDirectLeads.com, planning your campaign has never been faster. You simply enter your geographic footprint boundaries, select the criteria that describe your target consumer audience, and place your order.

 

It is easier than ever to access the Consumer Mailing List

 

To access our count and order system, simply visit www.bbdirectleads.com, register for free, and start building your list today.  Or give us a call at 866-501-6273 and we will help you through the process.